
Companies often wonder how the leads should be maintained and which would be the best way to streamline the business process. As per the best CRM practices and with respect to the CRM software terminology the below explained business process can help you convert your prospects to buying customers. This maintains the data in the best possible way and can be advantageous to your business when you are considering that the data will be increasing over a period of time. Explanation for the terms that are used in the business process: Lead – It is Data collected by Data Mining or Lead Generation. We see them as the future customer. The leads are contacted by the company representatives and they can be put into the status of First Contact (communication done). Once the communication is over the representatives screen the lead and pass it on for the next stage if …

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